One of the major pre-wedding tasks for any bride to tick off their to-do list is finding The Dress. This doesn't have to be stressful - the best wedding dress shops know how to pamper their customers, making it a pleasurable shopping experience from start to finish.
Most bridal boutiques operate on an appointment-only basis. This means you should have plenty of time to try on dresses and won't feel rushed. Before you go to your first appointment, do some research to identify types of wedding dresses that appeal to you, whether full-skirted ballgowns or minimalist, fluid styles. You should also consider your favourite going-out looks. Is there a particular type of outfit that makes you feel most confident? Let that help guide your bridal look.
But when it comes to your actual visits to bridalwear shops, don’t limit yourself too much. Trust the expertise and experience of the boutique owner, and don't be afraid to listen to them when they suggest certain styles to try on, even if these aren't looks you've previously considered.
To give you a helping hand, we’ve chosen a some of the most highly recommended places to give you some inspiration. Scroll down for our favourite bridal boutiques where the frocks are stunning and the service is second to none.
- The Best Wedding Dress Shops in London
- 32 Questions to Ask Before Buying a Wedding Dress
- How Much Do Wedding Dresses Cost?
1. Morgan Davies Bridal, London & Hertfordshire
Morgan Davies have two luxury award-winning boutiques in Hertfordshire and Islington, each with an excellent selection of designer wedding dresses on offer. Consultants are on hand to make you feel inspired and excited to choose your wedding dress. You'll be surrounded by bridal inspiration - there's a lovely range of bespoke bridal accessories alongside the gowns.
Key designers: Hertfordshire: Anna Kara, Modeca, Rosa Clara, Maggie Sottero, Eliza Jane Howell, Bowen-Dryden; London: Alan Hannah, Stephanie Allin, Alon Livne, Jesus Peiro, Anna Georgina, Ersa Atelier, Inbal Dror, Chic Nostalgia, Bowen-Dryden
Price range: Hertfordshire: £1000 - £3000; London: £1400 - £8000
2. Truly Bridal of Surrey, near Epsom
Image: Dreams by Lihi Hod
Based in the glorious Surrey countryside, Truly Bridal of Surrey offers a luxurious shopping experience. Every appointment offers a closed-door policy so brides have the store to themselves, while enjoying a glass of prosecco and their own bridal consultant.
Key designers: Gala by Galia Lahav, Charlie Brear, Dreams by Lihi Hod, Marchesa Notte, Hayley Paige, Peter Langner
Price range: Enquire with boutique
3. Maria Modes, Cheshire
Maria Modes is one of the largest bridal boutiques in Cheshire, with three gorgeous changing suites and over 200 wedding dresses from well-known bridal designers. They also offer a stunning range of bridesmaid dresses in over 50 colours and a variety of lengths, styles and silhouettes. Last but not least, Maria Modes also has grooms' outfit needs sorted too with their men's formal wear business, Cheshire Menswear, conveniently located on site.
Key designers: Pronovias, Pronovias Privee, Maggie Sottero, Sottero and Midgley, Rebecca Ingram and Dando London.
Price: £1,000 - £4,000
4. Raishma, London
Raishma marries delicate, intricate artisan skills such as impeccable hand beading with modern, flattering silhouettes to create beautiful bridal gowns. These are bridal gowns made with great attention to details and with excellent craftsmanship.
Key designers: Raishma
Price range: Price Range for Ready to Wear Bridal is between £250-£500 and for made to order bridal it's £1500 upwards.
5. Helena Fortley, Surrey
At Helena Fortley Bridal Boutique, whatever your budget, style or theme, there's a perfect dress for you. The boutique also stocks accessories, from pretty hair vines to garters.
Key designers: Stella York, Enzoani ,Enzoani Blue, Wtoo, Willowby and Freda Bennet; bridesmaids by Sorella Vita and Eliza & Ethan
Price range: From £199
6. TDR Bridal, Birmingham
Image: Mori Lee
TDR Bridal is an award-winning boutique with 12 years' experience of dressing brides. They stock a good range of designers, and offer on-site alterations.
Key designers: Enzoani, Justin Alexander, Mori Lee, House Of Mooshski
Price range: £1,000 - £3,000
7. Fairytale Brides, Manchester
Image: Kenneth Winston
Fairytale Brides are all about customer service, with a focus on providing an inspirational, enjoyable shopping experience. Their specially designed changing rooms mean you can see the dresses you're trying on from all angles.
Key designers: Hayley Paige, Justin Alexander, Lillian West, Kenneth Winston, Essense of Australia
Price range: From £700
8. Bridal Indulgence, Hampshire
Image: Savin London
Bridal Indulgence is the perfect bridal boutique for the free-spirited bride. Their wedding dresses are chosen with the alternative and creative bride in mind, whether for an outdoor, beach or festival-style wedding. Think opulent laces, touches of colour, feminine silhouettes and so much more.
Key designers: Savin London, Watters, Wtoo and Willowby.
Price: £1,000 - £3,500
9. Catherine Blades Couture, Berkshire
Image: Catherine Blades Couture
Catherine Blades is an award-winning couture designer, taking brides' ideas and transforming them into dream dresses. Having worked alongside top designers Alexander McQueen and Nicki Macfarlane, she has an innate understanding of fabrics and fit, and combined with her creativity and vision, she offers a high-quality service.
Key designers: Catherine Blades bespoke
Price range: From £1500
10. Angelica Bridal, Islington
Image: Karen Willis Holmes
Beautiful boutique Angelica Bridal is a must for all busy London brides, open seven days a week and evenings; the area is served by numerous restaurants and cafes, perfect for a touch of relaxation after a day of wedding dress shopping.
Key designers: Liz Martinez, Karen Willis Holmes, All Who Wander, Rembo Styling, Justin Alexander, Essense of Australia, Martina Liana
Price range: £1,000-£8,000
11. Along Came Eve, Cheshire
Image: Rosa Clará
Based in the heart of Chester, Along Came Eve offers a fresh alternative to traditional bridal shops. They stock cool designs by sought-after designers, which reflect both brides' eclectic tastes and a love of timeless beauty with a relaxed and modern influence.
Key designers: Rosa Clará’s flagship, Couture and Soft collections, Watters, Willowby By Watters, Enzoani, Blue By Enzoani
Price range: Enquire with boutique
12. Brides of Winchester, Hampshire
Image: Suzanne Neville
Brides of Winchester opened in 2010 in the heart of the city, becoming an award-winning boutique that brides travel to visit. They choose their designers carefully, and where possible supporting home-grown talents. And if you can’t find exactly what you want in one dress, then there are bespoke design options to discover.
Key designers: Suzanne Neville, Sassi Holford, Jesus Peiro, Charlie Brear
Price range: £1,300-£4,000
13. Behuli by Sanyukta Shrestha, Fulham
Image: Sanyukta Shrestha
Sanyukta Shrestha's London flagship shop, Behuli, houses all collections from fashion forward backless wedding dresses and unique jumpsuits to vintage inspired sleek organic silk gowns and romantic tulle dresses. Luxurious yet ethical, Sanyukta Shrestha also offers a made-to-measure service with a highly customer-oriented approach. Each bespoke gown is a unique cohesion of the bride’s wishes, personality and her body shape. Behuli also offers matching flowergirl dresses, evening and bridesmaid range together with Art Deco, 40s and 50s inspired bridal accessories and eco-friendly millinery.
Key designers: Sanyukta Shrestha
Price range: £1,000-£3,000; for bespoke gowns £2,000+
14. Bromley Brides, West Wickham
Image: Justin Alexander
Bromley Brides is a family-run bridal boutique situated in West Wickham, Bromley. Their friendly staff are dedicated to providing a bespoke experience from start to happily ever after. They have everything covered for your big day: wedding dresses, bridesmaid dresses, veils, hair accessories, shoes, jewellery and underwear. There is also an alteration studio above the shop with in an-house dress maker who provides bespoke dresses, fittings and storage.
Key designers: Justin Alexander, Sincerity, Lillian West, Morilee, MGNY, Sophia Tolli, Mark Lesley, True Bride, Morilee
Price: £899 - £4,000
15. Chantal Mallett Bridal Couture - Bedfordshire
Image: Chantal Mallett
Couture designer Chantal Mallett is renowned for her amazing corseted silhouettes. Her showroom and design studio are just 40 minutes from Central London. Every commission is made-to-measure using the finest materials, with the haute couture quality workmanship and hand finishing . Clients can order from the designer's collection - available to view in the showroom - or commission a one of a kind dream gown, designed to specification. Chantal also offers an exclusive range of complementary accessories, as well as on the day styling. By appointment only.
Key designers: Chantal Mallett
Price range: £6,000+
16. Joyce Young Design Studios, London & Glasgow
At Joyce Young Design Studios there's a choice of feminine, elegant wedding dresses designed to flatter the figure, designed by Joyce Young OBE. Think couture gowns crafted from the finest silks and European laces, some with intricate beadwork and all made with the utmost attention to detail here in the UK. The brand is in control of their own wedding dress production therefore can offer flexibility.
Key designers: Joyce Young Couture, Studio Collections, Special Occasion Outfits, Dessy Bridemaids
Price range: Studio Collection Bridal: £1,500 - £2,750 Joyce Young Couture: £3,000 +
READ MORE: The Ultimate Wedding Hair Accessories Guide
17. Birdcage Bridal Boutique, Hertfordshire
Image: Sophia Tolli
Birdcage Bridal Boutique is a family- owned and run British business based in Welwyn Garden City, Hertfordshire, open 7 days a week (including late appointments) to accommodate everyone’s needs. With a range of dresses in store between sizes 6 to 30, there's plenty to try on.
Key designers: Ronald Joyce, Paul Zeni, Sophia Tolli, Kenneth Winston,
Price range: £200 - £2000
18. Wedding Atelier, London
Image: Pedram Couture
Wedding Atelier London is an exclusively unique bridal boutique in the heart of London. Friendly staff will help you pick a wedding dress which will be the most glamorous gown you will ever wear. The aim is to provide you with a warm welcome, stress-free experience, therefore all appointments are private. With knowledge from an in-house seamstress they will ensure that your gown will look perfect. As the finishing touch, consultants will help you choose accessories such as tiaras, veils, bracelets, earrings and necklaces.
Key designers: Rosa Clará, Justin Alexander, Lyn Ashworth, VWIDON, Pedram Couture, Divine Atelier, Allure Bridals
Price range: £1,300 - £6,000
19. Surrey Brides, Weybridge
Situated in the desirable town of Weybridge, Surrey, with easy access to the city and over 22 year's experience, Surrey Brides is the perfect setting to calmly and confidently make this key big day decision. To ensure the finest, most personal experience an appointment is necessary.
Key designers: Enzoani, Enzoani Blue, ÉTOILE, ELYSÉE, Valentini, Gemy Malouf, Ellis Bridals, Diane Legrand, Badgley Mischka, Caroline Castigliano
Price range: £800 - £2,500
20. Boho Bride, Stratford-upon-Avon
Image: Ivory & Co
Boho Bride is situated in a beautiful shopping courtyard near Stratford-upon-Avon on the edge of the Cotswolds. Their aim is to showcase gowns and accessories from top British designers who are passionate about attention to detail, using traditional couture techniques and exquisite fabrics. The collection of designer gowns caters for the sophisticated bride looking for Gatsby glamour, simple elegance, boho chic, film star glamour and full-on vintage.
Key designers: Ivory & Co., Louise Bentley, LouLou Bride, Millie May
Price range: £1,000 - £3,000 for made-to-measure and there is also a bespoke service
21. Blush & Ivory, Kensington
Image: La Sposa
Blush & Ivory is a stylish and intimate bridal boutique situated in the heart of Kensington. If you're looking for a special service with exclusive use of the whole bridal boutique, look no further! This wedding shop prides itself on offering exceptional person-centred advice service along with an immaculate attention to detail.
Key designers: Pronovias, Cymbeline, Julie Vino and La Sposa
Price range: Enquire with boutique
22. Sassi Holford, Taunton
Image: Sassi Holford
Get the designer experience without the limitations – Sassi Holford gives her brides a choice of other carefully-selected bridal collections as well as her own impeccable designs.
Key designers: Sassi Holford, Romantica of Devon, Maggie Sottero
Price range: £1,000 - £2,500
23. The White Room Minchinhampton, Cheltenham
Image: Savannah Miller
Brides who visit The White Room can enjoy trying on exquisite gowns in the luxurious mirrored catwalk, which means you can truly feels what it's like to move in different wedding dresses - a genius idea.
Key designers: Savannah Miller, Suzanne Neville, Jenny Packham, Jesus Peiro,
Price range: £1,700-£4,200
24. Ellie Sanderson, Beaconsfield
Image: Kelly Faetanini
The award-winning Ellie Sanderson boutique is full of romance and packed with carefully curated bridal design talent, with gorgeous dresses from leading wedding fashion houses.
Key designers: Kelly Faetanini, Suzanne Neville, Sassi Holford, Jesus Peiro, Made With Love
Price range: £1,950 – £3,500
25. Caroline Clark Bridal Boutique, Worcestershire
Image: Stella York
Caroline Clark Bridal Boutique believes all brides are VIPs and choosing your wedding dress should be an exciting and fun experience. Their luxury boutique offers you the opportunity to view the latest collection of an extensive range of wedding dress designs. With their expertise and creativity, and your ideas, they will guide you to your own unique wedding day look with the assistance of your own bridal consultant.
Key designers: Stella York, Ivory and Co, Aurora By Nicole, Romantica
Price range: £799 - £1,899
26. Jenny Packham, Mayfair
Image: Jenny Packham
Sophisticated elegance will never go out of fashion – the Jenny Packham boutique epitomises that idea. The dresses are refined, romantic and utterly Instagrammable.
Key designers: Jenny Packham
Price range: £1,500–£14,000
27. All About Eve, Newport
Now with a second store in Chepstow, All About Eve is something very special indeed. The boutique offers impressive service and a good selection of dresses.
Key designers: Mori Lee, Kenneth Winston, Ronald Joyce, Stella York, Élysée by Enzoani
Price range: £550–£3,400
28. White Bride, Narberth
Image: Jesus Peiro
Pembrokeshire isn't necessarily where you’d expect to find an oasis of bridal couture, but it’s there in the form of boutique White Bride – and full of stunning wedding gowns! Expect leading bridal designers such as Jesus Peiro, and excellent service from the team.
Key designers: Jesus Peiro, Wtoo, Enzoani, Willowby By Watters
Price range: £900+
29. Ava Rose Hamilton, Lancashire & Yorkshire
Image: Justin Alexander
Award-winning Ava Rose Hamilton has two bridal boutiques situated in Colne and Silsden. The world's leading bridal designers are showcased in luxurious surroundings, making the search for your dream dress a special, stress-free experience.
Key designers: House of Mooshki, Enzoani, Eliza Jane Howell, Essense of Australia, Justin Alexander, Martina Liana
Price range: £800–£4,000
30. Flamingo Boulevard Bridal, Liverpool
Image: Rembo Styling
At Flamingo Boulevard Bridal Salon they live by the quote ‘inspired by the fear of being average’ and their dresses definitely talk that talk. They stock brands from all over; from Jersey to Miami, Canada to Australia, which offer a fun alternative to traditional British bridal. They offer exclusive designers not only to Liverpool but also the whole of the UK, catering for the modern who wants to be true to herself on her special day. They are all about offering a fun, laid back and truly enjoyable experience for brides.
Key designers: Island Tribe, Rembo Styling, Love Found True, Match Made Bridal, Chantel Lauren, & For Love, Luna Love Story
Price range: £900 - £2,000
31. Wedding Belles of Four Oaks, Sutton Coldfield
Image: Rebecca Ingram
From traditional classics to fashion-forward trends, this award-winning boutique stocks exquisite bridal gowns along with beautiful bridesmaid dresses.
Key designers: Rebecca Ingram, Sottero & Midgley, Essense of Australia, Allure Bridals
Price range: £1,200 - £3,600
32. Swan Brides Boutique, Cheshire
Image: Rosa Clará
Swan Brides Boutique based in Congleton, Cheshire offers a range of stunning wedding dresses. You'll also find mother of the bride and groom outfits by Linea Raffaelli and Pifer and Mayka, bridesmaids by twoBirds, Mark Lesley and Diane Harbridge, plus wedding shoes and accessories. Swan Brides pride themselves on their fantastic service and honest advice to help you create the perfect look for your big day.
Key designers: Stella York, Rosa Clará, Wendy Makin
Price range: £900–£2,000
33. Scarlet Poppy Bridal Boutique, Leeds
Image: Madi Lane
At Scarlett Poppy Bridal Boutique you will find an exclusive one-to-one service dedicated to helping you find the wedding dress of your dreams. Their Yorkshire bridal boutique provides an exciting choice of gorgeous bridalwear for the modern bride, with stunning gowns from award-winning designers.
Key designers: Enzoani, Blue By Enzoani, Kenneth Winston, Madi Lane, Élysée
Price range: £1,000+
34. The White Closet, West Didsbury, Manchester
Image: Halfpenny London
This one-off boutique has an expertly edited collection of cool bridal designs, from minimalist styles to boho with an edge. The White Closet has won multiple awards, and is a must-try Manchester bridal destination.
Key designers: Charlie Brear, Halfpenny London, Anna Kara, Jesus Peiro, Newhite
Price range: £1,000–£4,000
35. Eleganza Sposa, Glasgow
Image: Yolan Cris
Chic boutique Eleganza Sposa stocks a range of beautiful wedding dresses, from their own range, Eleganza Iconica, to international bridal designers. All of their gowns are available in plus sizes.
Key designers: Eleganza Iconica, All Who Wander, Essense of Australia, Yolan Cris, Savin London, Jesus Peiro
Price range: £1,000+
READ MORE: The 7 Types of Veil & Our Favourite Designs
36. Rachel Scott, Edinburgh
Image: Andrea Hawkes
The team at Rachel Scott Bridal Couture are passionate about bridal fashion, carefully choosing a collection made up of renowned bridal designers.
Key designers: Alan Hannah, Amanda Wakeley, Rolling In Roses, Halfpenny London, Temperley London, Andrea Hawkes
Price range: £1,500 – £4,000
Once you've booked your dress appointments, start looking at the latest wedding dress trends to get inspiration.