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About

On Hitched.co.uk since 2026

Last update: July 2026

Violets and Velvet Bespoke Floristry is a wedding floral designer based in
Bishop Stortford, Hertfordshire. Owner Sam is an award-winning florist who creates personal arrangements that start with your ideas. She draws on her background in costume and textiles to craft flowers that are unique and meaningful.

Services Offered
At Violets and Velvet Bespoke Floristry, Sam loves chatting with you, tapping into all your ideas about what you want for your big day. She uses your vision as the foundation of the design process, creating a moodboard based on everything you have discussed. Sam then creates a proposal for you. Later on in the process, she finds it very useful to visit your venue to finalise any undecided aspects of the floral design. Sam also gets in touch with you eight weeks before the big day to chat about final details for a seamless experience.

  • Woman-owned

Frequently asked questions

What services do you offer?

Bridal bouquet
Ceremony decor
Venue floral decor
Wedding accessories/decorations
Car decor
Buttonholes
Flower head-dress
Other (We cover all areas of floristry from buttonholes to floral installations (which are our favourite...))

What is included in the wedding package?

We provide a fully bespoke service to all of our couples

How far in advance should I contact you?

As early as possible, please. Most of our couples book us between 6 months and 2 years in advance. The earlier you can book in with us, the better, as we do become fully booked quickly

Do you design personalised bridal bouquets?

Yes

Can you travel?

Yes, all of London and the South East and East Anglia. We will also travel further a field too

Is there a charge for traveling?

Yes, we charge mileage for our travelling at 60p per mile plus an additional charge dependant on the timings for installing the flowers and derig

What is the charge for national mailing?

We don't really post any documents now. We communicate through email, zoom and phone calls or in person

Do you have an advice service?

Yes

Does the advice service have a surcharge?

No

Operating hours:

9-5pm Monday-Saturday. Zoom calls can be scheduled out of hours if that is more convenient for the couples

What are the forms of payment?

We invoice all instalments and the payment method is BACS

Served in

Essex and Hertfordshire

illustration notebook

Do you have any questions?

Reviews for Violets and Velvet Bespoke Floristry

Thomas
Thomas Sent on 19/07/2026
5 out of 5 rating

Stunning flowers and beautiful servicec

Sam and the Violets and Velvet team were wonderful from the beginning.
In our initial meeting, Sam listened to what we had in mind, but also helped us to shape a vision for the wedding flowers that was perfectly tailored to us. Not knowing much about florals, Sam helped us to understand what would work and what we should be looking for. Her proposal was wonderful and we became very excited. The whole planning process was stressless, seamless, and creative - we couldn't have asked for anything more.
On the wedding day itself, Sam arrived early to set everything up and created a beautiful display that fit exactly with our theme and vision (our theme was Midsummer Night's Dream - English wildflowers, summer garden party, whimsical and dream-like). Sam hit the brief perfectly. The flowers were absolutely stunning and the table displays she created made for real ccentr-pieces that elevated the wedding breakfast and atmosphere beyond our dream.
Sam, thank you so much for being part of our day and helping it to be so beautiful. We will remember the day forever, and your flowers will be right at the heart of that. Thank you.
Lora
Lora Sent on 17/07/2026
5 out of 5 rating

Amazing florist for Hampton Court Palace!

Sam was amazing and wanted to make every one of our ideas a reality. Super flexible with any changes and more than happy to work around our budget.
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Meet the team

Sam  Cotterrell
Sam Cotterrell
Founder


Meet Sam ...

Flowers should provoke memories with the scents reminding us of certain people, places and times.

As a child dahlias were my favorite flower and still are. I would go to the local greengrocers to buy a bunch for my room. They were always tied with wool.

Being a florist is more than a job for me. I didn’t start out as one, although it was always there in the back of my mind, my plan B. I believe you take a bit of knowledge from every job you do and my background in costume and textiles has definitely given me some skills that I use when designing floral arrangements.

Flowers play such a huge part in so many celebrations. Wedding flowers should always be personal and I will always start with your ideas when designing the flowers.

Our naturalistic designs let the flowers speak for themselves and wherever possible we use British flowers, some are even homegrown.

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Map

18 Urban Rd, Stortford CM23 5JD Bishop Stortford (Hertfordshire)

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