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Weddings

About

On Hitched.co.uk since 2021

Last update: June 2026

Welcome,

Firstly, the biggest congratulations on your engagement!

Whether you're dreaming of an intimate celebration beneath the stars, a wildflower-filled countryside wedding, or a day that feels entirely and uniquely yours, I'm so honoured you've found your way here.

Planning a wedding is such a beautiful chapter, filled with excitement, anticipation, and sometimes a little overwhelm too. My goal is to create a calm, welcoming experience where you can slow down, feel supported, and truly enjoy every moment leading up to your special day.

At Sarah Nicholls Artistry, I believe every love story deserves to be celebrated. I am proud to offer an inclusive, judgment-free space where whoever you are and however you choose to celebrate, you deserve to feel beautiful, seen, and completely yourself.

A Little About Me

I'm Sarah, the founder of Sarah Nicholls Artistry, a South West-based bridal hair and makeup artist with over seven years of experience helping people feel confident, radiant, and authentically themselves.

My heart belongs to soft, glowing makeup, romantic textures, and whimsical bridal styling. If you're drawn to luminous skin, dreamy hairstyles, delicate details, and a look that feels both timeless and enchanting, we'll be a perfect match.

Services

Every bridal booking includes a complimentary preview appointment before your wedding day.

This is so much more than a hair and makeup trial; it's an opportunity for us to connect, chat through your ideas, and bring your vision to life together. We'll explore the styles you love, discuss every detail, and create a look that feels uniquely you.

I believe the most beautiful bridal look isn't about the biggest transformation; it's about enhancing your natural beauty and helping you feel like the very best version of yourself.

What to Expect When You Book With Me

From our very first conversation to the final touch of lipstick on your wedding morning, I aim to create an experience that feels relaxed, personal, and joyful.

I know that sitting in a stylist's chair can feel vulnerable, which is why creating a safe, supportive environment is at the heart of everything I do. My chair is a space where you can be yourself completely—without pressure, expectations, or judgment.

On your wedding morning, I bring a calm presence, a friendly smile, and plenty of reassurance. Whether you're naturally confident or feeling a few butterflies, I'm there to help you feel comfortable, cared for, and excited for the day ahead.

Most importantly, I want you to look in the mirror and see yourself, not someone different, but your favourite version of yourself. Radiant, confident, and ready to celebrate you.

  • Woman-owned

Frequently asked questions

What services do you offer?

Hairdressing
Makeup

What is included in the wedding package?

All Packages can be tailored to work for you. Each Package booking includes a complimentary trial for the bride. For package information please feel free to drop me a message or see my website

How far in advance should I contact you?

I usually open my books around a year 18 months in advance, although dates tend to start filling up around a year in advance so I would always recommend getting in touch as soon as you can

Do you work at homes?

Yes

What is the charge for travelling?

Free up to 40 miles from Calne, Wiltshire 40p per mile thereafter

What is your main business area?

Make up

Could you stay with the bride until the photo shoot?

Yes

How many people can you beautify for one wedding?

There's no real limit as I am always happy to bring an extra artist however I can usually do around 6/7 services before this is needed depending on timings

Can you provide your beauty services for pre-wedding and post-wedding photography?

Yes

What are the forms of payment?

Payment forms accepted are bank transfers. a £100 deposit is required to book the date then the final balance is due a month before the wedding date
illustration notebook

Do you have any questions?

Reviews for Sarah Nicholls Bridal

Rosie
Rosie Sent on 22/05/2025
5 out of 5 rating

Best choice you could make for your wedding

Sarah was absolutely wonderful from start to finish. She was responsive, helpful and reassuring (especially as I presented her with the challenge of 8 bridesmaids all needing hair done!), whilst trying to make sure I had the most stress-free and fun bridal experience. Trial was great and I instantly knew I trusted her implicitly - plus we giggled from start to finish which always helps - and the big day was even better! Myself and my bridesmaids all felt so confident on the day. I would really recommend Sarah for all hair and make up needs - she is really one of a kind. I promise you won’t regret this decision!
Zoe
Zoe Sent on 12/05/2026
5 out of 5 rating

Couldn’t recommend more

From the start of booking Sarah it has been nothing short of a pleasure to have her a part of our day. Her bubbly personality and calm in the storm was exactly what I needed in the morning. Even when I emailed her a few months before requesting to add my aunt and cousin on to the package she was accommodating and no question (or email I sent) was too much for her. She always got back quickly and communicated throughout, providing essential tit bits of her expertise throughout the morning (you can definitely trust her when she says get everyone dressed early!). The hair and makeup was light and exactly what I envisioned, she even changed the plan from the trial for my mum when it didn’t quite work with her sensitive skin to the point she went out and tested the brand my mum uses on her day to day to make sure my mum also left the chair feeling comfortable and confident on the day. It all lasted phenomenally throughout the day and night and I could not have asked for a more perfect ‘glam’ for my day.
K
Kerry Sent on 22/04/2026
5 out of 5 rating

I cannot recommend Sarah enough!

It occurred to me on the morning of the wedding that the first person I would see on my wedding day was Sarah and how wonderful it was to be met with excitement!! Sarah was amazing from the trial to the day itself and was so open to suggestions and changes to make sure that me and my bridesmaids had the exact hair and make-up we wanted. The styles were so natural and we were all so impressed with how well they lasted across the whole day, and for a lot of the girls, the day after too! I was very concerned about the hair and make-up because I don't wear a lot normally and didn't really know what would look right on me, but I am so pleased that I booked Sarah! She was the perfect combination of friendly, smiley, professional and talented, and kept me calm but also let me and my girls enjoy our special morning.
H
Heather Sent on 28/11/2025
5 out of 5 rating

Strongly recommend

Sarah was absolutely fantastic. The hair and make-up she did was beautiful (she is incredibly skilled), but on top of that, she is such a warm and genuine person. I felt like I could put total trust in her from the trial, and on the morning of the wedding Sarah was relaxed, confident and friendly. I was so pleased with my gorgeous boho updo (as were my bridesmaids with their hair) - all I can say is, you won't regret booking her!!

Thank you so much Sarah!
Sophie
Sophie Sent on 18/11/2025
5 out of 5 rating

The perfect choice for our wedding day!

Sarah was truly the perfect choice for our wedding day. From the outset, her communication was flawless and even before meeting her I felt so calm and reassured by her emails. Having the trial was a wonderful way not only to figure out what I wanted on the day, but also get to know each other more - I can honestly say that, on the day, it was like having a friend there with me, from our shared loves of fantasy and Disney to her incredible empathy with my pregnancy symptoms (I was 5.5 months at the time of my wedding!)

Onto the hair and makeup itself - this exceeded all my wildest expectations. She absolutely nailed the “soft boho” look I was going for. My hair remained in place throughout the day (including for our mini golden hour photoshoot later that evening), and the makeup made me feel truly “glowing”; I love how Sarah very much prioritises a natural beauty look, so I felt like me on the day but just an elevated version!

As I said, I could not recommend Sarah enough to anyone planning their wedding; you will not regret choosing her!
Niamh
Niamh Sent on 20/10/2025
5 out of 5 rating

Amazing hair and makeup artist

Sarah is amazing! As person that doesn't like alot of makeup and doesn't know much about it Sarah was the person for me. She was so responsive with questions or queries I may have.
Sarah fantastic at giving me ideas and working with to finally getting the look I wanted.

I would highly recommend Sarah she was amazing ! Thank you Sarah !
J
Jane Sent on 28/08/2025
5 out of 5 rating

Gorgeous hair and make up for a magical wedding

Sarah created the most beautiful hair and make up looks for my daughter’s wedding at the Tythe Barn in Tetbury. She put everyone at ease, working quickly and efficiently so no one ever felt rushed. It was a really relaxing morning and everyone appreciated their makeover. I could not recommend her more highly.
H
Holly Sent on 18/03/2025
5 out of 5 rating

Simply Amazing !

Just Wow!

I honestly cannot thank Sarah enough for her amazing service.

I booked Sarah for my wedding hair and makeup in Feb 2025 at Orchardleigh House. It was the best decision I made!

Firstly, the service was first class. There was an easy booking system, with great communication. It was great to have a trial for myself and my bridesmaid aswell so we could meet Sarah and together work on our perfect looks. The products used are really high quality, branded products and the end result is stunning with a natural radiant look.

Sarah herself is one of the most loveliest people you will ever meet! Not only is she kind and considerate but she is extremely knowledgeable and highly skilled in what she does. She is open and honest and it really does feel like you have an extra friend and support there on your Wedding morning, not just a supplier. She made me, my two Bridesmaids and my Mum feel truly beautiful and for that we will be forever grateful!

Thank you so much Sarah Nicholls Bridal!!!
C
Chelsea Sent on 06/12/2024
5 out of 5 rating

An incredibly talented HMUA!

I cannot recommend Sarah enough. She was more than happy to make a semi-custom package for me as we had a Best Woman and one of my bridesmaids had short hair and offered her slot to the mother of the groom.

I had my hair and makeup trial at her home studio and she made me feel so comfortable. She was more than happy to explore options and genuinely just wanted to make sure I was completely happy with the results.

We made some tweaks based on the trial and my hair and makeup were both stunning on the day (it still looked incredible when I took it off in the evening)!

Sarah and the second artist arrived early and were so efficient getting through all of my bridesmaids. It was lovely to start the day feeling calm and relaxed.
E
Ellie Sent on 05/12/2024
5 out of 5 rating

Amazing Artist!

Sarah was amazing, both in the trail and on the day. She made me feel at my best and catered exactly to what I wanted.

On the morning of, she was calming and provided the perfect vibe for an excited / nervous bride - really showing her experience.

I would recommend her again and again!
L
Lesley Sent on 05/09/2024
5 out of 5 rating

Great products and excellent service!

Sarah was really thorough when talking through my options, and I was so pleased with how my hair turned out and I got so many compliments. The products used were lovely, and vegan friendly for my maid of honour. I have high anxiety and instantly was put at ease using Sarah, honestly, could not recommend more.
A
Alexandra Sent on 30/04/2024
5 out of 5 rating

Simply amazing

I am so glad I booked Sarah for my wedding hair and make up. She did mine, my mum’s and two bridesmaids - timings were all managed perfectly with no stress or rushing so we could really enjoy the morning. Through the whole process she was immensely helpful and reassuring, and helped me find the perfect, natural glowy look. My hair and make up stayed completely perfect throughout the day, night and early morning!! Sarah is also a great person to have in your ‘getting ready’ room on the wedding morning - she has seen it all so was very calming and just great to chat to when you’re getting a bit nervous!
K
Kirsty Sent on 17/10/2023
5 out of 5 rating

Brilliant 🤩

Sarah was very friendly and welcoming from the start, she listened to everything that was asked and went above and beyond! I felt incredible on the day and Sarah was able to fulfil every want/need. I can’t thank her enough for making me look and feel amazing on such a special day
S
Sophie Sent on 11/07/2023
5 out of 5 rating

Sarah was just fantastic!

Sarah is brilliant and very friendly. Made me feel at ease as i am very self conscious with my lack of hair. But on my wedding day Sarah smashed it and made me feel the most confident i have ever felt about my hair! Also made the 4 bridesmaids look beautiful, their hair was just perfect. Would highly recommend!
Luxuriousivorydecor65271
Sarah Sent on 24/02/2022
5 out of 5 rating

Very supportive and fantastic

Sarah was absolutely fantastic.
The trial was fun, she put me at ease and was happy to discuss anything I wanted.
On the day she made getting ready fun and put a panicking bride at ease.
We're all about trust. Our community relies on honest reviews to make your big decisions easier.

Badges

Hitched Wedding Awards 2022 Winner
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Sarah Nicholls Bridal Real Weddings

Zoe & Jay
33 photos · 09/05/2026

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Meet the team

Sarah Nicholls
Sarah Nicholls
Owner of Sarah Nicholls Bridal

My hair and makeup style I would describe as romantic, elegant and elevated. I always want you to feel like you, but on your best day! I love a fairytale boho hairstyle with a glowing, elevated makeup look. Anything a little romantic and whimsical is right up my alley.

A bit about me...

1. I'm obsessed with music, so much so that I have a degree in music and media management. I pretty much love all genres; however, 70's rock in particular, Fleetwood Mac, is my regular go-to.

2. I'm a huge movie nerd, and I love a cheesy Who-dun-it or a classic horror. It's one of the things that first got me into makeup, as I originally wanted to do prosthetics.

3. I will talk your ear off if you let me. I love to hear all about my brides. One of my favourite things about what I do is getting to know you and having a good chat.

4. I love board games; there is nothing better to me than a cosy afternoon spent with family and friends playing board games, and eating good food with the perfect playlist playing in the background.

5. I will be your number-one cheerleader on your wedding day!

Preferred suppliers

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4.8 out of 5 rating , 2 reviews
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Syrencot
4.6 out of 5 rating , 42 reviews
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Orchardleigh Estate
4.9 out of 5 rating , 68 reviews
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The Great Tythe Barn
5.0 out of 5 rating , 111 reviews
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The Tythe Barn Launton
5.0 out of 5 rating , 150 reviews
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Matara
5.0 out of 5 rating , 290 reviews
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