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On since 2020

Last update: February 2024

Ieva Genovesi Hair and Make-up are an award-winning wedding beautification service based in Cambridgeshire in the east of England. Company owner and lead artist Ieva Genovesi has been helping clients to feel comfortable and confident on their big day for over a decade. Ieva specialises in bridal beauty and special occasion styling and loves every aspect of the process.

Services Offered

Ieva Genovesi Bridal provide hair and makeup trials in Ieva’s home studio. During your trial, Ieva aims to get to know you, your wedding beauty ideas, and your overall vision for your day. She can experiment with different looks and hairstyles until you are completely happy with your final appearance. Ieva will also take photos of your completed look to ensure that she perfectly recreates it on your wedding day. Ieva and her elite team of assistants can provide their services at your location on the day of your celebration. They can also beautify up to 10 additional wedding party members or special guests for your convenience.

Frequently asked questions

What services do you offer?


What is included in the wedding package?

Bridal Hair and Makeup Trial and on the Day

How far in advance should I contact you?

12 Months

Do you work at homes?


What is the charge for travelling?

0.65p per mile

What is your main business area?

Make up

Could you stay with the bride until the photo shoot?


How many people can you beautify for one wedding?


Can you provide your beauty services for pre-wedding and post-wedding photography?


What are the forms of payment?

Bank transfer

Served in

Cambridgeshire, Essex, Norfolk and Suffolk

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Do you have any questions?

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5.0 out of 5 rating
Hitched Wedding Awards 2024 Winner
125 reviews
  • Quality of the service
    5 out of 5 rating
  • Response time
    5 out of 5 rating
  • Professionalism
    5 out of 5 rating
  • Value for money
    5 out of 5 rating
  • Flexibility
    5 out of 5 rating
100% Recommended by couples
Francesca M. Sent on 27/10/2023
5 out of 5 rating

If you haven't already, book Ieva for your wedding!

Ieva is fantastic at what she does and is so friendly as well. I had my hair and makeup trial with Ieva at her studio in Cambridge about 6 months before my wedding- this was an incredible experience and I was blown away by how skilled Ieva is- I'd never looked so good!! It made me so excited for the day. The trial was also a really useful experience as we tried out three different hairstyles, and my favourite one ended up being the complete opposite to what I thought I'd choose. Ieva is so easy to get along with and we chatted the whole time.
On the day, Ieva and two of her brilliant team were a great presence to have in the bridal prep room, and got us all ready on time, looking our absolute best. My mum was so pleased with her hair as no one had ever been able to get it to look that good before! Me, my bridesmaids and mum all had a great morning chatting with Ieva and her team, so getting ready for the day was a fun and stress-free experience. My hair and make up lasted so well all day, and Ieva left me a little top-up kit which was really useful for lipstick top-ups (which is all that was needed). I couldn't recommend Ieva enough and I wish we could do it all over again!
Natalie B. Sent on 18/10/2023
5 out of 5 rating

Ieva is the best bridal hair and make up artist out there

I found Ieva through searching for hair and make up artists based around Cambridge, and Ieva came up top - I was impressed that she had won a number of local and national awards. We met in March at her studio near Cambridge station for my bridal hair and make-up trial and I knew early on that I would be in the safest of hands. She is a lovely, talented person who is clearly very committed to being the best she can be at what she does. She executed Hollywood-style waves on my long hair perfectly, first try, and my make-up never looked so beautiful - I had no hesitation in confirming that the look was exactly what I wanted on our wedding day in July! Leading up to the wedding she was extremely organised, sending hair and make-up schedules for the bridal party in very good time and on the day itself she and her make up assistant were super organised and a wonderfully calm and friendly presence while we all got ready. I thoroughly recommend Ieva to all brides, she is exceptional - I cannot not imagine there is anyone out there better than her!
Rachael C. Sent on 20/01/2023
5 out of 5 rating

Expert hair & makeup!

I couldn't have been happier with my wedding hair and makeup - Ieva listened carefully to my vision and executed it perfectly. Both my hair and makeup lasted beautifully all day long, and I have never felt more confident! The assistants that she brought to do hair and makeup for my bridesmaids were also wonderful, and everyone looked stunning. The whole morning was calmly and efficiently run. I would recommend Ieva to anyone!
Tanya S. Sent on 23/12/2022
5 out of 5 rating

Stress Free and Beautiful

It didn't take me long to find Ieva when I was looking for a wedding makeup-artist and I really believe I couldn't have chosen a better one. She make everything feel organized from the beginning, collecting details about our requirements and arranging the trial nice and early. With schedule in hand, I felt confident going into the day.

During the trial, Ieva was able to bring my dreams to life, creating a beautiful makeup look that made me feel like me but also like a new person at the same time. Not to mention the beautiful braided hairstyle I had been dreaming of.

On the day of the wedding, Ieva and her team helped to keep all the girls excited but also on track and everyone's makeup looked so beautiful which is only reflected in the photos. Everything about the experience made me feel special while also ensuring I didn't have anything to worry about. I wouldn't hesitate to recommend Ieva to everyone thinking about it, you won't regret it.

Thank you for making me feel like a princess for a day.
Clara V. Sent on 18/11/2022
5 out of 5 rating

Truly amazing hairstylist and MUA

I am so fortunate to have Ieva for my wedding day. She is so talented and listened to all your requests and concerns. She made sure that my makeup and hair last long after the trial, and well prepared on the timeline for the wedding day. Ieva and her assistant did both makeup and hair for me and my bridal party. Everyone is so happy and we got a lot of compliments. Thanks so much Ieva for being a part of our special day!
Georgina B. Sent on 15/11/2022
5 out of 5 rating

I cannot recommend Ieva more highly

What can I say, Ieva was a consummate professional, absolutely amazing. She's responsive, flexible but most of all she is amazing at her work. I was so pleased with my makeup, and she helped with my mum and young bridesmaid aswell. If I could give Ieva 11/10 I would.
Sophy Sent on 17/10/2022
5 out of 5 rating

Ieva is wonderful!

Ieva and her makeup assistant did bridal hair and makeup for me, the mother of the bride and my four bridesmaids. I've never had my hair or makeup done before but after reading all her reviews I knew I was in safe hands. At my trial she made me feel comfortable, answered any questions, let me try a more natural and a more glam look and responded to any tweaks I wanted to make. On the morning of my wedding she really helped to calm my nerves and was so lovely to chat to. Everyone was so happy with how they looked and I had so many guests complimenting my hair and makeup and asking who had done it. Of course I didn't hesitate to recommend Ieva!
Bridal H. Sent on 18/10/2022
5 out of 5 rating

Amazing hairstyle

I work in Bridal industry specialising in wedding hairstyling. I struggled to find someone who I feel truly happy with. Ieva was amazing from the beginning to the wedding day.
She made my hair beautiful! I was so nervous and wasn't organised enough on a wedding morning forexample I lost hair accessories etc.
She was calm, smiling to make sure I'm happy. She stayed untill I left the house.
My hair stayed all day. I had a lot of compliment. Thank you ever so much for making me look beautiful and my day so special. You were part of my wedding means a lot!

Yuki Black
Zara P. Sent on 07/06/2022
5 out of 5 rating

Fabulous Hair & Makeup

Ieva is so lovely. She took time in the trial to try lots of different options and make sure I was happy with my decisions. She was amazing on my wedding morning. My bridesmaid and I both absolutely loved our looks. I highly recommend Ieva to every bride.
Eleanor M. Sent on 10/06/2022
5 out of 5 rating

Amazing - very high end of professional

Ieva was perfect!! She was so friendly and lovely to be around- and very talented! I was nervous for my trial as it was my second trial I had (my first one was with someone else) and the first one I did was not what I wanted- but Ieva absolutely nailed what I wanted first time, and listened to my questions and notes and took the time to make it perfect. On the day itself she was a very calming and confident presence so I felt I was in safe hands! The look itself was even better than in the trial as well. Her makeup technique was so natural but still looked like a real transformation, she knew how to cater to my skin type and the hair was beautiful too- she listened to my concerns about the curls dropping and made sure they were locked in for the whole day so I didn’t have to worry about it once! Thank you Ieva! X
Jenny R. Sent on 05/04/2022
5 out of 5 rating

Fantastic Wedding Hair and Makeup

Ieva is just the best. She helped me choose a beautiful hair/make up look for my wedding and executed it perfectly. I'm have incredibly pale skin and Ieva managed to match the makeup to my complexion flawlessly - no small feat!

She also did beautiful hair styling for my MoH, Mum and MiL and arranged for them to have excellent makeup by her assistant.

Ieva was prompt at responding and flexible about where the styling would take place. Would 100% recommend her.
Virginie Sent on 02/12/2021
5 out of 5 rating

Nothing makes a woman more beautiful than the belief that she is beautiful - Ieva has the power to make you beautiful

Nothing makes a woman more beautiful than the belief that she is beautiful - Ieva has the magic power to make you beautiful.

Ieva has golden hands for make up and hair do.
She has the talent to highlight your best features.
She has a passion for what she does.
She is beautiful inside and out and makes you feel beautiful :)
Thank you
Emma S. Sent on 01/11/2021
5 out of 5 rating


Professional and caring, Ieva made our morning magical. Not only did Ieva do our hair and makeup but Ieva and her assistant also helped my bridesmaids dress and helped me with my dress. Nothing was too much trouble. We had trials at Ieva’s studio and I was blown away by her skills immediately. The videos and photos were a lovely touch as well, sent through a few days after. I would 100% recommend Ieva - amazing ❤️
Catherine A. Sent on 06/10/2021
5 out of 5 rating

Fantastic hair and makeup !

Ieva truly transformed me for my wedding day. She was fantastic to be around on the big day and was really kind to the mother of the bride. Highly recommend!
Laura Sent on 01/11/2021
5 out of 5 rating

Ieva was amazing

Ieva was fantastic to work with. She was professional and not only willing but in fact was eager to try a vintage hair style she'd never done before the hair and makeup trial (it turned out perfectly, btw). She's personable and very friendly, helping my nervous mother in law to feel comfortable in hair and makeup. She even took some great photos of the getting ready process and assisted me in getting dressed. I can't recommend her highly enough, even a month after the wedding in still getting compliments on my hair and makeup.
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