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About

On Hitched.co.uk since 2021

Last update: May 2025

With years of experience in the makeup industry, including working with luxury brands like Urban Decay and Estée Lauder, I’ve had the privilege of working with countless beautiful brides and clients for special occasions. I’ve also had the opportunity to be part of numerous photoshoots throughout my career. My passion lies in creating fresh, radiant, and glamorous makeup looks that are uniquely tailored to each client, ensuring you feel like the most beautiful version of yourself.


Services Offered

I provide personalized makeup trials and wedding day services for you and your bridal party, ensuring everyone looks their best on your special day. In addition, I offer HD Brows, Brow Lamination, Henna Brows, and LVL treatments at my home salon in Luton. Whatever your style or needs, my goal is to help you look and feel like the most beautiful version of yourself. I would love the opportunity to work with you and look forward to connecting with you soon!

  • Woman-owned

Frequently asked questions

What services do you offer?

Makeup
Beauty treatments

What is included in the wedding package?

Bridal Trials, Mother of the Bride, Mother of the Groom, Flower Girls, Bridesmaid makeup

How far in advance should I contact you?

Up to 2 years in advance

Do you work at homes?

Yes

What is the charge for travelling?

50p per mile from LU3

What is your main business area?

Make up

Could you stay with the bride until the photo shoot?

Yes

How many people can you beautify for one wedding?

Up to 4 depending on timings i can also bring an assistant to help with your wedding morning

Can you provide your beauty services for pre-wedding and post-wedding photography?

Yes

What are the forms of payment?

Bank transfer / Cash/ Card
illustration notebook

Do you have any questions?

Reviews for Alex Bridal Makeup

Charlotte
Charlotte Sent on 25/11/2025
5 out of 5 rating

The best mua!

I couldn’t recommend Alex enough. Firstly with my bridal trial she was flexible so I could wear the look for my hen (highly recommend to get a feel for how it lasts).
As someone who wears a full face of make up everyday I was so worried it wouldn’t look special and I would be really picky but there was no need to worry. Alex did such a fantastic job and I even cried on my wedding day when she handed me the mirror as I’d never felt that beautiful before.
I’m also quite a socially anxious person but Alex is so chatty and has such a calm energy that she makes you feel right at home. Also a great hype-woman on the big day.
My mum and bridesmaids all looked stunning too.
Thank you again Alex, I wish you could do my make up everyday! Xx
N
Niamh Sent on 10/11/2025
5 out of 5 rating

Wedding make up

Alex was my wedding make up artist for me and my bridal party in August, I truly couldn’t recommend her enough! Alex understood exactly what I was envisioning for my day which we spoke through during my trial, which was really in-depth! I absolutely loved my make up on the day and my bridal party looked so beautiful! Couldn’t thank and recommend Alex more!
K
Katy Sent on 28/10/2025
5 out of 5 rating

What a wonderful MUA!

Alex was excellent from beginning to end. Trial was super fun. Alex listened to me and really wanted to work with what I wanted. On the day, Alex was so calm and kind and it really helped with pre wedding nerves. The make up was beautiful and I felt confident all day long. Cannot recommend Alex enough.
E
Elizabeth Sent on 02/10/2025
5 out of 5 rating

Would recommend Alex to anyone!

Alex did an amazing job doing my make up for my wedding, and also my bridesmaids and mum. I don’t normally wear tonnes of make up so I was worried that wearing loads of make up on my wedding day would look too much. Alex did such a good job that I still felt like me, and I genuinely felt the most beautiful I ever have! She’s also a super lovely person and was so patient during my trial. Thank you Alex xx
Shannen
Shannen Sent on 02/10/2025
5 out of 5 rating

Highly recommend Alex - beautiful wedding make up that lasted all day!

Alex is such a talented make up artist, and I knew as soon as we booked our wedding date that I’d want Alex doing my make up on the day. The make up lasted amazingly and I didn’t do any touch ups apart from lipstick throughout the day! It was lovely having her as part of our wedding morning and would highly recommend her to any future brides!
Molly
Molly Sent on 13/09/2025
5 out of 5 rating

Thank you Alex!

Alex was an absolute joy to work with from the beginning. She did my makeup for both our registry office ceremony and mine and my bridesmaids makeup for our actual wedding day. Both of which I loved! Nothing was too much trouble and she listened and offered advice on what would suit us all best. On top of that, she was the ultimate hype woman and helped build my confidence on the morning of my wedding. Would highly recommend to anyone needing occasion makeup done. Thank you Alex x
A
Abbie Sent on 24/08/2025
5 out of 5 rating

Simply perfect ✨

Alex was absolutely amazing! She did my trial a few months before which was exactly as I wanted, then she also did my hen do makeup too which I loved and ended up going for this look on my wedding day. She made me feel so at ease the whole time and always checked if it was to my liking or if I wanted to change anything. My makeup stayed on the whole day and I didn’t need to do any touch ups! I will definitely be using her again for any events that come up as she made me feel like an absolute princess on my wedding day!! I would highly recommend Alex for any event and thank you so much for doing my makeup, you were absolutely perfect 🌟🌟🌟🌟🌟
Kira
Kira Sent on 21/08/2025
5 out of 5 rating

Perfection!

I’m so pleased I booked Alex for my bridal makeup! I’ve never felt so beautiful. The makeup lasted perfectly through all the hugs, kisses and happy tears. My bridesmaids makeup looked gorgeous too!

Alex is so friendly and easy to be around, it was an absolute pleasure to have her with us on the morning of the wedding.

Would 100% recommend!

Thank you so much Alex. My makeup was perfect 🩷 xxx
K
Kaela Sent on 14/08/2025
5 out of 5 rating

Best Makeup artist ever

Alex did the most incredible job doing bridesmaids, mother of bride & groom and my (bride's) makeup on our wedding morning. Alex brought fun and energy to the morning and all the girls felt so glam and beautiful. The makeup lasted all night and I really didn't want to take it off when I went to bed! The makeup photographs so beautifully and Alex listened to everything we wanted and really cares - she stayed until right before we were ready to walk down the aisle and also gave me a little top up kit!
Even on the lead up to the wedding she is so good at communicating and replying to messages and helping you with everything & anything along the way.
Highly recommend her and I can't wait for the next occasion I can book her
George
George Sent on 08/07/2025
5 out of 5 rating

Talented, Detail-Oriented, and Calming – The Perfect MUA!

I cannot recommend Alex enough for making me feel like the most beautiful, confident version of myself on my wedding day. From our trial to the big day itself, she listened to exactly what I wanted and executed it flawlessly, my makeup was perfect!

What sets Alex apart is her incredible talent combined with her calming presence. She made the whole experience so relaxing and enjoyable. I loved how she enhanced my natural features while still creating that special bridal glow.

Alex is professional, detail-oriented, and truly passionate about her craft. Multiple guests complimented my makeup and the makeup of my bridesmaids.

If you want a makeup artist who will:
⭐ Truly listen to your vision
⭐ Make you feel comfortable and pampered
⭐ Deliver stunning, long-lasting results
...then Alex is your perfect choice!

Thank you for being such a wonderful part of my wedding day – I'm so grateful for your artistry!
R
Rebecca Sent on 03/07/2025
5 out of 5 rating

Honestly sensational

As someone who doesn’t really wear much make up I spent a while searching for the perfect MUA. I came across Alex from a recommendation and I honestly couldn’t have asked for anyone better. She listened and recreated exactly what I wanted but also offered tips and ideas to help me recreate my vision of “natural but looks good in photos”. From the bridal trial to my big day Alex was exceptional, she made me feel at ease and relaxed, I genuinely couldn’t have done it without her. I would highly, highly recommend!
Sam
Sam Sent on 25/06/2025
5 out of 5 rating

Bridal Make Up of Dreams ✨

Alex is a must book for your wedding day make up! I am not a big make up girl, and pair this with quite reactive skin I was a little nervous about what I was going to do for my wedding day. Alex created my look by keeping everything very natural with a touch of bridal glam. I still felt and looked like me, it was everything I wanted and more (plus my skin didn’t hate me). Alex is extremely professional, but also I loved how much she fitted in with the girls and the vibes were immaculate. I can’t thank her enough 💕✨
C
Corrina Sent on 06/04/2025
5 out of 5 rating

I felt so beautiful!

I was a bridesmaid for my sister’s wedding yesterday, I didn't have a trial but I showed Alex what I wanted and she was spot on with it and did exactly as I asked. I loved the makeup and also the makeup on my sister was amazing and gorgeous. My makeup lasted all day from 11:30AM to 1AM. Was sad to take it off! But I would highly recommend Alex. Such a lovely girl as well, was just giggling the whole time! Such a chill vibe. Very professional.
M
Marija Sent on 24/03/2025
5 out of 5 rating

Absolutely incredible

Not only was the make up flawless, but it lasted all day without the need for any touch ups! The morning ran perfectly with timings and efficiency and my bridesmaids and mum were just raving about her.
Alex fit right into our group and just made the morning go so smoothly, even down to helping me put my earrings in! She went above and beyond and I just couldn’t thank her enough!
O
Olivia Sent on 12/11/2024
5 out of 5 rating

Couldn't recommend more!

I couldn't recommend Alex more, she really was incredible! Booking was super simple, and she gave me lots of options for trial dates. Both during the trial and on the actual day she was so easy to get along with and made the process so easy, she really listened to mine and my bridesmaids wishes and the end result made us all feel amazing!
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Badges

Hitched Wedding Awards 2025 Winner
Hitched Wedding Awards 2024 Winner
Hitched Wedding Awards 2023 Winner
Hitched Wedding Awards 2022 Winner
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Map

Bedfordshire, Luton LU3 Luton (Bedfordshire)

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