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About

On Hitched.co.uk since 2021

Last update: May 2025

With years of experience in the makeup industry, including working with luxury brands like Urban Decay and Estée Lauder, I’ve had the privilege of working with countless beautiful brides and clients for special occasions. I’ve also had the opportunity to be part of numerous photoshoots throughout my career. My passion lies in creating fresh, radiant, and glamorous makeup looks that are uniquely tailored to each client, ensuring you feel like the most beautiful version of yourself.


Services Offered

I provide personalized makeup trials and wedding day services for you and your bridal party, ensuring everyone looks their best on your special day. In addition, I offer HD Brows, Brow Lamination, Henna Brows, and LVL treatments at my home salon in Luton. Whatever your style or needs, my goal is to help you look and feel like the most beautiful version of yourself. I would love the opportunity to work with you and look forward to connecting with you soon!

  • Woman-owned

Frequently asked questions

What services do you offer?

Makeup
Beauty treatments

What is included in the wedding package?

Bridal Trials, Mother of the Bride, Mother of the Groom, Flower Girls, Bridesmaid makeup

How far in advance should I contact you?

Up to 2 years in advance

Do you work at homes?

Yes

What is the charge for travelling?

50p per mile from LU3

What is your main business area?

Make up

Could you stay with the bride until the photo shoot?

Yes

How many people can you beautify for one wedding?

Up to 4 depending on timings i can also bring an assistant to help with your wedding morning

Can you provide your beauty services for pre-wedding and post-wedding photography?

Yes

What are the forms of payment?

Bank transfer / Cash/ Card
illustration notebook

Do you have any questions?

Reviews for Alex Bridal Makeup

C
Corrina Sent on 06/04/2025
5 out of 5 rating

I felt so beautiful!

I was a bridesmaid for my sister’s wedding yesterday, I didn't have a trial but I showed Alex what I wanted and she was spot on with it and did exactly as I asked. I loved the makeup and also the makeup on my sister was amazing and gorgeous. My makeup lasted all day from 11:30AM to 1AM. Was sad to take it off! But I would highly recommend Alex. Such a lovely girl as well, was just giggling the whole time! Such a chill vibe. Very professional.
M
Marija Sent on 24/03/2025
5 out of 5 rating

Absolutely incredible

Not only was the make up flawless, but it lasted all day without the need for any touch ups! The morning ran perfectly with timings and efficiency and my bridesmaids and mum were just raving about her.
Alex fit right into our group and just made the morning go so smoothly, even down to helping me put my earrings in! She went above and beyond and I just couldn’t thank her enough!
M
Millie Sent on 03/11/2024
5 out of 5 rating

First time liking makeup

I have never worn makeup before, not a full face certainly, and being told that I was going to get my makeup done for the wedding was not an exciting thought. Alex changed that entirely. She made me feel comfortable and only did what I was happy to have done, she listened to what I wanted and what scared me and in the end, gave me makeup that made me actually want to try makeup for myself. I loved how I looked and it was perfect for the wedding. (Photo attached is makeup after 10 hours)
O
Olivia Sent on 12/11/2024
5 out of 5 rating

Couldn't recommend more!

I couldn't recommend Alex more, she really was incredible! Booking was super simple, and she gave me lots of options for trial dates. Both during the trial and on the actual day she was so easy to get along with and made the process so easy, she really listened to mine and my bridesmaids wishes and the end result made us all feel amazing!
Natalie
Natalie Sent on 30/10/2024
5 out of 5 rating

Perfect wedding makeup 💖

Alex did a perfect job on my wedding day. She listened and understood my vision and also she used the perfect products for my skin. She was always easy to contact and was always professional. She took her time during the trial and changed things if we needed it.

Myself and my girls all felt very special and looked amazing. We were very happy with the service we got and I would highly recommend Alex to other brides.
Joely
Joely Sent on 24/07/2024
5 out of 5 rating

100% recommend!

Alex was a dream from first contact to the Wedding. Alex listened to all the little changes I wanted after the trial, especially that I wanted to ensure my oily skin stayed matte whilst still looking good for the photos, which it did throughout the day and I didn't have to worry about it at all. I had so many compliments and loved the make up so much, as did the bridesmaids and my mum. Alex even took extra photos on the morning like the first look with my Dad, which are lovely to have. I would 100% recommend Alex, and Sky who assisted her.
H
Hannah Sent on 11/09/2024
5 out of 5 rating

Alex is an amazing makeup artist

Alex is super friendly and kind. She makes you feel at ease and really listens to you. She did an amazing job at my wedding makeup and I felt so beautiful for my big day. It was super natural and not too heavy. On top of the makeup she went the extra mile to help out where she could and take lots of fab photos and videos behind the scenes. I couldn’t have asked for a better wedding makeup artist.
Katie
Katie Sent on 19/08/2024
5 out of 5 rating

Can’t recommend Alex enough!!

Alex was absolutely amazing, right from first enquiry, through my make up trial and on the day. Alex has such a friendly, bubbly and fun persona and put me totally at ease on the day. Alex was extremely patient with me trying different styles, as I had never had my makeup done professionally before. Alex is professional and knowledgeable about her products and what would work well, and created a beautiful natural look for me and my bridal party which stayed looking like it had just been done all day! I can’t recommended Alex enough to anybody looking for bridal makeup.
Carrie
Carrie Sent on 18/07/2024
5 out of 5 rating

Friendly and professional

Alex is a lovely person and a brilliant make up artist
She made me feel relaxed and gave me the time to try different styles
My makeup lasted all day and looked perfect on the photos !
Even though me and my bridesmaids were an older crowd she still managed to make us all look beautiful ❤️
Thankyou for being so lovely Alex and for making my wedding morning so relaxed and stress free and for making us all look out best xxx
L
Lucy Sent on 29/07/2024
5 out of 5 rating

Absolutely perfect!

I booked Alex for bride and bridesmaids makeup for my wedding recently. I couldn’t recommend Alex enough! She has been so lovely, friendly and helpful from day one. Her knowledge of makeup is so vast, I couldn’t have hoped for a better MUA for my big day, thank you so much Alex!
H
Holly Sent on 19/07/2024
5 out of 5 rating

Alex is nothing but amazing!

Alex did my make up and three of my bridesmaids on the day of my wedding, as well as a trial in the build up to the day. I don’t wear a lot of make up and was slightly nervous for the trial as I was wondered it would be too much for me. However, Alex took the time in getting to know me, my style and the type of wedding day we had planned. I absolutely loved my make up. It was glowy, soft and gorgeous. It lasted all day despite the sun, singing and drinking. I felt a million dollars. The bridesmaids also looked beautiful and were over the moon. Alex is a genuinely lovely person and she makes you feels so relax and at ease. What I also loved was how Alex was the ultimate hype girl in the morning- cheering us all on, helping with setting up the perfect photo and making us all feel so relax. I couldn’t recommend Alex more! Thank you for being so brilliant 🥰
R
Romina Sent on 31/07/2024
5 out of 5 rating

What a wonderful MUA :)

Alex was a pleasure to deal with from start to end. Friendly, chatty and a very skilled MUA. She listened to my concerns after my trial and created such a wonderful look on my wedding day. I was so happy and felt so comfortable, with a look that was true to me. I would definitely recommend her to friends, and if the opportunity arises I would happily use her services again!
Amy
Amy M. Sent on 18/07/2024
5 out of 5 rating

Amazing Alex 💄💋

There is no one else I’d rather have as my makeup artist!!

On the morning of my wedding, Alex and her assistant Jema made me and my bridal party look so glamorous for the big day! Each of us girls wanted a slightly different style and Alex and Jema perfected every look 🤍

The products used were amazing quality and top brands, I can honestly say our makeup lasted all day and night! I would highly recommend having a trial a few months beforehand because it’s such a fun experience and gets you more excited.

Alex was not only my bridal makeup artist but also my answer to every wedding-glam related question I had (which were a lot!). Thank you so much for your help ♥️

Alex is the loveliest girl, don’t hesitate to book!💋
A
Amy M. Sent on 14/09/2024
5 out of 5 rating

Incredible!

Alex was amazing from start to finish, she made me feel at ease and really listened to what me and my bridal party wanted! Our make up lasted all night and she even gave me a little touch up kit for throughout the day! I would highly, highly reccomend! Thank you Alex
Olivia
Olivia Sent on 30/05/2024
5 out of 5 rating

What a dream! Made me & all my girls feel like princesses 💗

I found Alex originally on Instagram after searching for local MUAs & instantly fell in love with her signature soft glowy bridal glam.

Throughout the whole process Alex was extremely responsive & helpful, answering any questions & updating my quote when there was changes.

At the trial, we got on so well! We had an in depth consultation about what I wanted & shared some inspo pics, there was a few tweaks I wanted during the trial which she did immediately. Then the next day she sent a questionnaire all about how well the makeup lasted/ if I wanted any changes etc. This made is so simple on the wedding morning as everything was already in place & had been discussed!
My mum also had a trial as she was extremely nervous to have her makeup done as an older woman who doesn’t normally wear much makeup but Alex listened to her concerns & did a perfect job making her feel so comfortable both after the trial & the wedding day.

On the wedding day Alex was just pure good vibes, sharing in our excitement, laughing & joking. She really felt like an extension of my bridal party!

Everyone’s makeup was perfect, we all felt so confident & beautiful. It lasted so well all day & night!

Would highly recommend Alex for any future brides! So much so that one of my bridesmaids who’s getting married in Feb has decided to book her as well!
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Badges

Hitched Wedding Awards 2025 Winner
Hitched Wedding Awards 2024 Winner
Hitched Wedding Awards 2023 Winner
Hitched Wedding Awards 2022 Winner
illustration stars

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Map

Bedfordshire, Luton LU3 Luton (Bedfordshire)

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