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All About Eve Bridal Limited is a multi-award-winning wedding gown boutique located in Newport, South Wales. For over 20 years, this team of experienced stylists have been dressing to-be-weds from all across the UK, helping each one look amazing for that all-important day. From their impressive selection of plus-size gowns to their devoted off-the-peg salesroom, the team offers plenty of choices and sizes to suit all budgets.

Services Offered

The All About Eve Bridal Limited team is devoted to delivering elite shopping experiences and happy endings. Inside their beautiful, spacious shop, six private luxury suites await, each fitted with an exclusive viewing area for the entourage. Here, to-be-weds will have their own full-length mirror, personal dressing room, and an individual selection of wedding dresses. The boutique also boasts dedicated display rooms for boho, fishtail, ball gowns, Mori Lee and lightweight bridal gowns perfect for destination weddings. For mothers of the couple, the stylists can provide expert guidance for the ideal outfit with a show-stopping hat or fascinator to complete the look. The team invites every VIP member of the wedding party to pop the bubbly and celebrate with a selfie in their cool selfie room.

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Frequently asked questions

What services do you offer?

Sale of wedding dresses
Sale of wedding accessories

What services do you offer?

Sale of dresses for mother of the bride
Sale of wedding dresses
Sale of wedding accessories
Image and style advice

How far in advance should I contact you?

We advise ordering your wedding dress 12 months prior to your wedding date. You can book your appointment online by following this link

Do you have an outlet section?


Do you have an outlet section?


Do I need to make an appointment?


What is the style of your designs?


What kind of accessories do you offer?

Headdresses, hats and hair accessories

How do you work?

We work by appointment, this enables us to allocate one of our gorgeous private fitting suites. You will be looked after by your own personal stylist. We cannot wait to meet you

Operating hours:

Open 7 days a week. Monday - Saturday 9.30am -5.30pm Late night Thursday until 8pm. Sunday 11am - 5pm

What are the forms of payment?

We can accept cash, debit cards, credit cards with the exception of American Express and bank transfer


Wedding Dresses:

Allure Bridals, Casablanca Bridal, ELYSEE, Justin Alexander, Justin Alexander Signature, Morilee, Ronald Joyce, Sincerity Bridal, Wilderly Bride

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Do you have any questions?

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Reviews for All About Eve Bridal Limited

5.0 out of 5 rating
Hitched Wedding Awards 2024 Winner
5.0 out of 5 rating
21 reviews
100% recommend it
  • Quality of the service
    5 out of 5 rating
  • Response time
    5 out of 5 rating
  • Professionalism
    5 out of 5 rating
  • Value for money
    5 out of 5 rating
  • Flexibility
    5 out of 5 rating
Rachel T. Sent on 20/02/2024
5 out of 5 rating

Amazing service

Great bridal shop. Patient and amazing experience - only downside no onsite seamstress
Anna Sent on 24/02/2023
5 out of 5 rating

Fantastic Service!

I have recently had my first dress fitting and loved it! I initially asked for Keira who I met on my first appointment when I chose my dress but she was unable to be there as she was in a wedding fayre so instead I had another lovely lady. I'm so sorry I can't remember her name but she had short red hair and was petite. She was so lovely and made us feel welcome. My first appointment went really well back in August last year. Keira offered refreshments and was very patient while I was deciding on each dress. I felt really welcomed and at ease as soon as I arrived. Thank you for helping me try on the dresses and for also giving me time in each one to discuss thoughts and feelings with my mum and sisters who joined me on the day. All About Eve offers fantastic service and the dress selection is amazing. The room we were in was so lovely! My family spoke highly of it when we left. I was recommended by a colleague at work and it definitely didn't disappoint. I'm so glad I made an appointment and I can't wait to go back in May to try my dress on again. Also AAE was the first shop I'd made an appointment with and the only shop I'd been to to find my dream dress. Don't be disheartened if at first some of the dresses don't suit you because it wasn't until the 6th dress I tried that I said "WOW"! I knew it was the one also because I could tell by the reactions of my family. Making payments was easy too with the first 50% due when you decide on the dress and then the remaining balance is paid in full on your first fitting. I wasn't hassled at all for payments and communication was excellent. The only negative I have is that during a first fitting I would have liked some alone time with my family to have a chat about the dress ect without the staff as we'd come all the way from Bridgend and we weren't in there very long. I know it's just a fitting but some privacy also would be great even if it's just 10 minutes to listen to everyone's thoughts and to just enjoy the moment a little more without the feeling of having to say ok I'm ready to change now. However I must point out that I didn't feel pressured or rushed to change back into my clothes and the girls are absolutely lovely and so professional. So knowledgeable and friendly. Thank you so much!!
Jess G. Sent on 24/05/2022
5 out of 5 rating

Highly recommend to every bride to be!

I found 'THE dress' back in October last year with Kiera and got to pick it up yesterday after it coming into store!
My whole experience at All About Eve was absolutely incredible from start to finish. I was made to feel comfortable and had lots of fun, my guests were well looked after and we were all offered refreshments throughout. When I picked up my dress yesterday despite being stuck in traffic and delayed Kiera was more than happy to let me try on some accessories and veils with my dress, my Mum had also spotted a dress she loved the look of so allowed her to try that on too (which she got yaaay!).
All the staff are so incredibly accommodating and friendly, plus there are dresses that cater to every size, which being plus size is a little more difficult to find a bridal shop with plus size samples to try on. There's a beautiful range for Mother of the Bride/Groom dresses available too, with accessories.
I couldn't recommend All About Eve more, I've loved every interaction and experience with them, it's made finding my wedding dress extra special!
Thank you so much Kiera and AAE family! Can't wait until the big day and to share some photos with you 💖
Serena Sent on 26/04/2022
5 out of 5 rating

Beautiful Bridal Shop

All About Eve is the most lovely bridal boutique! If you’re looking for your dream gown and want brilliant service then look no further. The shop and it’s individual dressing rooms are beautiful, very chic with a relaxed feel. My wonderful consultant, Abbie, made me feel at ease during the experience whilst also making me feel really special. She listened to what I liked and disliked and didn’t rush me when trying things on. Although I didn’t end up getting my gown there due to personal reasons, I loved every second of my time there and highly recommend it to any brides wanting the perfect dress buying experience. Thank you so much!
Abigail H. Sent on 26/01/2022
5 out of 5 rating

Amazing experience with Keira and the team

Keira was so amazing to work with, she was so supportive throughout and made the whole wedding dress shopping experience an absolute dream. As my original wedding date was meant to be in September 2020, my wedding shopping experiences all took place before the pandemic, where I was able to have several friends and family members with me. I know it must have been so tough for those brides who were looking for their dress while restrictions were in place, but if they were lucky enough to have Keira with them I know she would have made the experience as special as possible.
Lucy P. Sent on 19/05/2023
5 out of 5 rating

Very happy customer!

I found my dream dress at All About Eve today and I really couldn’t recommend them enough! I’ve tried 4 other bridal places before this one and this was by far the best experience from the lovely staff to the whole decor and feel of the place, it did bring that special atmosphere we’d been looking for! I had travelled from Oxfordshire to try on one dress but one of the ladies suggested something different to try on as well which is the one I ended up leaving with! We were looked after by Nicole and Chelsea who were fantastic, really friendly but also professional and knowledgable, I definitely trusted their advice. I was also given a little goody bag to take along with the dress which was a lovely touch! Honestly couldn’t be happier and we’re so glad we made the journey! Big thanks to you all ❤️
Jo Horgan Sent on 13/03/2023
5 out of 5 rating

Happy dress shopping

A lovely experience, making choosing a dress easy. Lots to choose from. Nice environment. So happy with my dress and hat. Laura was so helpful.
Lauren I. Sent on 13/03/2023
4.6 out of 5 rating

Cannot recommend highly enough!

Amazing!! Thank you so much to Paige, she was incredible. The whole experience was magical and I’m so happy! So much assistance, help and advice and I ended up with my dream dress!"
Karen F. Sent on 09/03/2023
5 out of 5 rating

Would highly recommend All about Eve

Excellent friendly and attentive staff and huge choice of dresses in a range of sizes. Large private rooms for you and your bridal party to try the dresses on. I found my perfect dress and would highly recommend All about Eve.
Andrea P. Sent on 26/02/2023
5 out of 5 rating

Awesome Service

I was quite nervous about getting a dress for MOG, but I need not have been worried about going to All About Eve. I was seen by Keira who was brilliant with me, she had patience when I had a slight 'meltdown' 😉 and was honest wit her feedback when I asked her. As my friend was unable to make the appointment she even Facetimed her for her opinion. awesome service and I would highly recommend Keira and All About Eve. Thank you
Lucy Sent on 24/02/2023
5 out of 5 rating

Mother of the bride appointment.

AMAZING staff and lush boutique, super friendly and helpful. Managed to squeeze us in super last minute after seeing their colleagues at the wedding fayre in Cardiff. Very happy and mum found the DRESS she's been looking for! Highly recommend it. X
Claire M. Sent on 17/02/2023
5 out of 5 rating

Amazing Service

"Visited for my pre-fit appointment of my beautiful gown that had arrived in store. My appointment was with Chelsea who was more than wonderful. Nothing was too much trouble, even the arm full of tiaras and headbands because I was and still unsure of what I want. Chelsea made the whole experience like a dream, I felt like a princess. Thank you again!"
Christina H. Sent on 08/11/2022
5 out of 5 rating

Professional and friendly

Wonderful experience. I felt so comfortable throughout the whole process. Didn’t feel any pressure and Keira was so honest with her opinions. Didn’t feel like she was selling at all just a genuine person who wanted the best for you and your wedding day. Thanks so much
Olivia D. Sent on 26/10/2022
5 out of 5 rating

5* Experience!

Shopping for a last-minute wedding and having a negative first experience elsewhere, I called the shop to check what outlet/in-stock items they had. From start to finish, the girls were really friendly and reassuring.
I had such a wonderful experience in-store with Paige and can't thank her enough for her patience, kindness and vision to find the right gown! The whole team was fantastic and really went above and beyond to help me find the right dress.
Following order placement, communication has been fantastic and have genuinely felt like the team and Vicki, the owner, shared in my excitement! Cannot recommend enough!
Rhian R. Sent on 13/10/2022
5 out of 5 rating

Amazing! The best wedding dress shopping experience.

Bryony helped me try on dresses and I can honestly say that it was the best experience! She was so knowledgeable, and brought me a range of amazing dresses to try on which suited my figure so much. I honestly can't rave enough! Thank you Bryony and All About Eve.
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Hitched Wedding Awards 2024 Winner
Hitched Wedding Awards 2023 Winner

All About Eve Bridal Limited Real Weddings

Shaun & Vicky
11 photos · 11/05/2023
Zoe & Ross
52 photos · 20/08/2022
Nicola & Lynsey
30 photos · 18/09/2021


7 Clytha Park Road NP20 4NZ Langstone (Newport)

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